The axes of the Boston Matrix are?
Select ONE answer:
- Market share and sales
- Market share and market growth
- Market growth and profits
- Sales and time
- Profits and cash
What is meant by a market share?
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This is multiple choice question is suitable for Business Studies KS5 classes.
The answer is 2 – BCG matrix is a corporate planning tool, which is used to portray firm’s brand portfolio on a quadrant which has a relative market share axis (horizontal axis) and a speed of market growth axis (vertical axis).

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