Lucy is looking to open another jewelry store across town and is in the process of preparing a business plan to help her make the decision one way or another.
Which one of the following is a reason to produce a business plan?
Select ONE answer:
- To include personal details of staff who will be employed
- To provide an opportunity to attract more customers
- To guarantee that the business makes a profit
- To help gain potential investors
Show the workings to arrive at your answer, and explain and justify your reasons:
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This multiple choice question is suitable for Business Studies KS4 & KS3 classes
The answer is 4:
- To include personal details of staff who will be employed – is not correct because a business plan would not include personal details.
- Provides an opportunity to attract more customers – is not correct because customers will not see the business plan.
- Guarantees that the business makes a profit – is not correct because a business plan can estimate profits but cannot guarantee them.
- Helps to gain potential investors – is correct because it provides investors with the information they require.

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