Day: June 30, 2024

Accounting Multiple Choice Question – 30 June 2024

The home of multiple choice questions for all your KS3, KS4 and KS5 Business Studies, Economics and Accounting requirements.

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Alex plc has decided to support the launch of its latest product by means of a major television advertising campaign.

This is an example of?

Select ONE answer:

  1. Pull promotion
  2. Push promotion
  3. A combination of pull and push promotion
  4. Personal selling

Show your workings to arrive at your answer, and explain and justify your reasons:

……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

This multiple-choice question is suitable for Accounting KS5 classes.

The answer is 1

  1. Correct – TV advertising is addressed to consumers to ‘pull’ them in and encourage them to demand the goods
  2. Not correct
  3. Not correct
  4. Not correct

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