The figure below shows a diagram of the Boston Matrix.
Which element of the Boston Matrix is represented by box X?
Select ONE answer:
- Cash cow
- Dog
- Problem child/question mark
- Star
Show the workings to arrive at your answer, and explain and justify your reasons:
……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………
This multiple choice question is suitable for Business Studies KS4 & KS3 classes
The answer is 3:
1 Cash cow – is incorrect because this is high market share and low market growth.
2 Dog – is incorrect because this is low market share and low market growth.
3 Problem child/question mark – is incorrect because this is high market growth and low market share.
4 Star – is correct because this is high market share and high market growth.
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