Amazon is a well known online retailer. It has grown by differentiating itself from its rivals and being highly competitive.
Which ONE of the following elements of the marketing mix does ONLINE represent?
Select ONE answer:
- Price.
- Product.
- Promotion.
- Place.
Show the workings to arrive at your answer, and explain and justify your reasons:
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This multiple-choice question is suitable for Business Studies KS4 & KS3 classes
The answer is 4
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