Staffordshire fashion designer, Bob Smith, produces ONE-OFF designs of clothing for fashion shows, films, celebrities and Rock stars.
Which aspect of the design mix would be the most important for his ONE-OFF designs?
Select ONE answer:
- Efficiency
- Aesthetics
- Economic manufacture
- Function
Show the workings to arrive at your answer, and explain and justify your reasons:
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This multiple-choice question is suitable for Business Studies KS4 & KS5 classes
The answer is 2
- Not correct – because Bob is making one-off clothing so will not be concerned over how quickly he produces each piece of clothing.
- Correct – Design Mix refers to the proportions in which the function, aesthetics and economic manufacture are combined in the overall design. As a designer, Bob will be more concerned with how the clothing looks (i.e. the aesthetic aspect of the design mix). Often catwalk designs sell because of what they look like rather than the function or price of the clothing.
- Not correct – because economic manufacture is concerned with how cheaply a product can be made for and designer clothes have high price tags and one-off consumers are not mainly concerned with low prices.
- Not correct – because designer clothes are not made for everyday wear (i.e. functional).
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