Business Studies Multiple Choice Question – 16 May 2021

The home of multiple choice questions for all your KS3, KS4 and KS5 Business Studies, Economics and Accounting requirements.

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Royal gun maker Alex & Co is considering the market position of its newest range of sporting rifles.

Which of the following is a method of market positioning?

Select ONE answer:

  1. Market sampling
  2. Market mapping
  3. Product orientation
  4. Product range

Show the workings to arrive at your answer, and explain and justify your reasons:

……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

This multiple-choice question is suitable for Business Studies KS4 & KS5 classes

The answer is 2

  1. Not correct
  2. Correct – Market positioning is how you place and differentiate your brand, product or service from your competitors, in the mind of your customers
  3. Not correct
  4. Not correct

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