Which ONE of the following is an example of a change that could be made to the marketing mix of a small business?
Select ONE answer:
- Introducing new items for sale
- Employing additional marketing staff
- Conducting secondary market research
- Producing a marketing budget
Show the workings to arrive at your answer, and explain and justify your reasons:
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This multiple choice question is suitable for Business Studies KS4 & KS3 classes
The answer is 1:
- Introducing new items for sale – is correct because product is part of the marketing mix.
- Employing additional marketing staff – is not correct because it is not part of the marketing mix.
- Conducting secondary market research – is not correct because it is not part of the marketing mix.
- Producing a marketing budget – is not correct because it is not part of the marketing mix.
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