Business Studies Multiple Choice Question – 19 September 2017

The home of multiple choice questions for all your KS3, KS4 and KS5 Business Studies, Economics and Accounting requirements.

Business Studies

Samir works as a bus driver for a local transport company in Stafford. He is keen to start his own business providing express bus service between Stafford and Birmingham Airport. He spent a week doing market research. Samir interviewed 200 airport users in Stafford town center and the results are shown below.

According to the data based, which TWO conclusions can Samit draw from the data?

Select TWO answers:

  1. Only a minority of elderly customers (60+) would use the service
  2. Only six people of those interviewed would pay more than £36 for the service
  3. The best price to charge would be under £25
  4. The 18-30 age group is the largest market segment
  5. It is not worth trying to market the service to the over 45s
  6. The business could make a profit only if £19 was charged for the service

Explain you answers:
……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

This is multiple choice question is suitable for Business Studies KS4 classes.

The answers are 2 & 4 – 3% of 200 people interviewed is equal to 6 people. The 18-30 segment of the age profile is the largest noted that would use the service at 51%.

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Author: stuart001uk2014

Referral marketing, business, economics and accounting s​pecialist & corporate mentor

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