Business Studies Multiple Choice Question – 20 September 2017

The home of multiple choice questions for all your KS3, KS4 and KS5 Business Studies, Economics and Accounting requirements.

Business Studies

Lisa believes there is a growing market for her gardening services. She has conducted some market research to test her idea and has summarised her findings below.

According to the data above, which TWO conclusions can Lisa draw from the data?

Select TWO answers:

  1. 100% more single pensioners than pensioner couples are interested in Lisa’s business
  2. Lisa should not offer services 2 or 3 as there is no demand
  3. Lisa should focus more on Single households than households with Couples.
  4. Her main 2 segments are couples with children and single pensioners
  5. Less than half of people prefer something other than service 1
  6. Couples with children are more likely to use service 1

Explain you answers:
……………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………………

This is multiple choice question is suitable for Business Studies KS4 classes.

The answers are 1 & 4 – 28% of single pensioners are interested in her service compared to 14% of pensioner couples, double the number. Single Pensioners and Couple with children, make up 59% of the people interested in Lisa’s business.

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Author: stuart001uk2014

Referral marketing, business, economics and accounting s​pecialist & corporate mentor

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